I really like this design because it is whimsical and the use of font is very good. The font that is used for the main product looks like it is floating above the smaller font, and even though it is the darkest and heaviest font on the jar it doesn't really look like it is about to squash the small font. The font that was chosen for the product name is perfect, because it looks like the product. Another great thing about the design is that the text has plenty of breathing room and isn't boxed in. The text on the sides of the jar is also pretty good and the incorporation of dividing lines was used really well so that everything is fairly even. Center justification usually doesn't work, but in this case it works well. The illustrations are also very fun and inviting, and the colors would help the jar stand out on a shelf.
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