Wednesday, November 12, 2014

I really like this package design, and it would really stand out on a shelf.  The colors are good, and I like that the designer didn't use a lot of black ink in the package design, but still incorporated it onto the package.  There isn't a lot of font, and I really wonder what the back looks like.  Most of the emphasis was put on the design of the container instead of the font.  The font that was chosen doesn't stand out a whole lot, and while I like it,  I wonder what something a bit bolder would look like. The smaller font is sandwiched between the bear and the title.   Also, the white font is hardly legible.  This design looks like something I would find on the shelves of a health food store, and I really like the design, but I think some of the font needs to be moved around, enlarged, or changed.

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